Repricer logo

Repricer

Automatic repricing for bol, Kaufland, Amazon and Mirakl marketplaces: win the buy box within your own minimum and maximum, for unlimited channels and SKUs.

by Stockpilot Sales

About the Repricer

On a marketplace, the seller with the best offer gets the sale. The Repricer watches your competitors on bol, Kaufland, Amazon and Mirakl marketplaces and adjusts your price for you, but never below the minimum or above the maximum you set.

One price covers as many channels and SKUs as you want.

How it prices

  • Two strategies. Go for the buy box, or simply be the lowest price.
  • Your own minimum and maximum per product. Without them, a product isn't repriced.
  • Undercut by an amount or a percentage, for example €0.01 or 1%.
  • Raise your price when you're alone, up toward your maximum, so you don't leave margin on the table.
  • Ignore slow sellers. Leave out competitors that deliver later than the number of days you choose.
  • Volume discounts on bol keep their discount, and the deepest tier never drops below your minimum.

Built to never sell at a loss

  • Your price is never lowered while you already hold the best offer.
  • Each change and each day's total drop are capped, so one strange competitor price can't pull yours down.
  • When many prices would drop sharply at once, the run stops instead of pushing them.
  • Try it first: until you set a product to live, the Repricer only shows what it would have done.

Stay informed

  • An alert when you lose the buy box, with who won it and at what price.
  • An alert when a new seller appears on one of your products.
  • A log of every price change, with the competition at that moment.
  • Set up thousands of offers at once with bulk settings.

Getting started

Install the add-on to add it to your Stockpilot plan, add your marketplace channels to the Repricer, and set a minimum and maximum for the products you want repriced.

Features

FeatureIncluded
Marketplaces
bol
KauflandComing soon
AmazonComing soon
Mirakl marketplacesComing soon
Pricing rules
Win the buy box, or be the cheapest seller
Minimum and maximum per product: fixed, % or purchase price + %
Undercut by an amount or a percentage
Minimum based on your margin after VAT and bol commission
Raise the price when you're the only seller
Ignore sellers with slow delivery
Ignore specific sellers you don't want to compete with
Keep your bol price stars: never priced above the level you choose
Volume discounts kept on bol
Safety
Test run before going live
Never lowers your price while you hold the buy box
Capped at 10% per change and 20% per day
Stops the run when many prices would drop at once
Insights
Alert when you lose the buy box, with who won it
Alert when a new seller joins your product
Log of every price change, with the competition
Ask AI why a price changed
Bulk settings for thousands of offers
Default settings for new offers
Unlimited channels and SKUs
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